Global Partner Program
Bring your clients to China with a trusted team on the ground — while you stay their point of contact.
Our Global Partner Program connects travel agencies, business consultants, chambers of commerce and industry associations abroad with China Business Travel — so your clients get expertly planned, on-the-ground business trips to China, and you keep the relationship.
What is the Global Partner Program?
The China Business Travel Global Partner Program is a partnership for organisations abroad whose clients look to China — travel agencies, MICE agencies, business consultants, chambers of commerce and industry associations. You bring the client and the relationship; we are your team in China, planning and running the whole business trip — factory visits, sourcing, verification, meetings and events — to enterprise standards.
Your clients are looking to China. Be the one who takes them.
China is on their agenda
Sourcing, factory visits, trade shows and events in China are on more and more agendas — but few agencies can deliver them well.
China is hard to do alone
Verifying factories, booking real visits, negotiating and running events on the ground needs a local team that knows the industry.
We're your team in China
You bring the client and keep the relationship; we plan and run the whole trip to enterprise standards, discreetly behind your brand.
Where we already work with you
A direct presence in Japan, and trusted local partners in South Africa and Spain — with more markets welcome.
Japan
In Japan we operate our own branch office — a direct China Business Travel presence serving Japanese clients, with local-language support end to end.
South Africa
In South Africa we work through a trusted local partner who represents China Business Travel and brings South African clients to China.
Spain
In Spain we work through a trusted local partner who represents China Business Travel across the Spanish-speaking market.
A complete China business trip, run for them
Everything your clients need in China, delivered by one team — so their trip ends in results, not a stack of business cards.
Factory tours & visits
Deep, industry-specific factory tours and company visits across AI, robotics, EV, new energy, medical and more.
Sourcing & verification
Matching the right factories, and verifying they're genuine manufacturers — not traders — before your client commits.
Trade shows & Canton Fair
The right shows chosen, registration and interpreters arranged, and post-show factory visits organised.
Corporate events & MICE
Meetings, conferences, incentives and corporate events across China, to international standards.
On-the-ground logistics
Hotels, transfers, interpreters, itineraries and full on-site support, handled end to end.
One project manager
A single dedicated project manager owns delivery, with our three China offices behind them.
You bring the client. We handle China.
Refer or co-organise
Refer clients who need a business trip to China, or co-organise a delegation together — whichever suits your business.
We plan on the ground
We design and run the trip in China — factory visits, sourcing, verification, meetings or events — to your client's goals.
One project manager
A single dedicated project manager owns delivery, keeping you and your client updated throughout.
You keep the relationship
Your client stays your client — we're the China team behind you, not in front of you.
Five reasons partners rely on us
A local team in China
Offices in Shanghai, Beijing and Shenzhen, with nationwide reach.
Full ground handling
Itineraries, factory appointments, interpreters, transfers and on-site support.
Real industry expertise
Sourcing, verification, factory tours and corporate events, done properly.
Discreet, behind you
Your brand keeps the client relationship — we support you out of sight.
13+ years, 6,200+ factories
On the ground since 2013, with multilingual service throughout.
A fit for anyone whose clients look to China
How to become a partner
Get in touch
Send us a note about your business, your market and the clients you serve.
Intro call
We align on how we can work together — referral, co-organised delegations or white-label support.
Agree the scope
We set out how enquiries, planning and communication will run between us.
First trip
We plan and run a first client trip together — and build from there.
Partner program FAQ
Do you work with our clients under our brand?
Which markets do you already cover?
What kinds of trips can you handle for our clients?
How do we get started?
Can we co-organise delegations rather than just refer clients?
Become a China Business Travel partner
Tell us about your market and your clients. We'll set up a partnership that gives them a first-class business trip to China — with you as their trusted contact.